BBAuthors: Gan, Wensheng; Advisor: -; Participants: Lin, Jerry Chun-Wei; Fournier-Viger, Philippe; Chao, Han-Chieh; S. Tseng, Vincent; S. Yu, Philip (2019)
The main purpose of data mining and analytics is to find novel, potentially useful patterns that can be utilized in real-world applications to derive beneficial knowledge. For identifying and evaluating the usefulness of different kinds of patterns, many techniques and constraints have been proposed, such as support, confidence, sequence order, and utility parameters (e.g., weight, price, profit, quantity, satisfaction, etc.). In recent years, there has been an increasing demand for utility-oriented pattern mining (UPM, or called utility mining). UPM is a vital task, with numerous high-impact applications, including cross-marketing, e-commerce, finance, medical, and biomedical applica... 
